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16th “Jeuness et Entreprise” challenge

22 December 2020 Business

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“The only national challenge rewarding companies on students’ recommendation”. These are the terms used for the 16th year in a row by the “Association Jeunesse et Entreprises” (Youth and Companies Association) -an association supported by Bpifrance, among others- to present its Challenges for students, a contest designed to immerse challengers in the reality of the professional world through direct exchange.

The “Challenges de Jeuness et Entreprises” (The Young and Companies Challenges) self-defines as the first national challenge exclusively for students up to their 3rd year of study in any study course, designed to help understand better how companies operate through the precise and concrete case of project management. Registrations are open until January 8, 2021.

Business players and ambassadors

How to become “ambassadors of businesses from the French territories” and “business players”? With this simple motto: “explore, analyse and pitch your business”!

Students must first contact the director of a company in their region to offer to pitch his/her activity underlining their “performance points”. This operation may also be part of tutored projects and, according to the association behind the Challenge, “the first real contact of the student with a company and a true business project”. By promoting a business, students are compelled to explore “its operation, its history, the people that make it live, its values, and its prospects”.

Benefits for students

For the association Jeunesse et Entreprise, this Challenge should “materialise their initial training” by participating to a project at regional and national scale.

This is an opportunity for students to develop skills useful to their future professional life, such as “teamwork, networking, sense of initiative, analysis and synthesis”. Discovering companies in their environment and generating value by building a presentation may indeed be a worthy work in all aspects. Then, supporting this company before members of a jury, in any region or in Paris, and make the best oral presentation to be chosen may also be useful to develop both “rhetoric and eloquence”, according to Challenge creators.

Benefits for businesses

From businesses’ perspective, this Challenge is a proof of their “desire for openness”, both towards students and for a wider audience, and of their sense of dialogue.

For companies, this is also the opportunity to learn how to promote a field in which they are particularly efficient to improve their “brand image and reputation”. Finally, businesses have the opportunity to showcase their products or services during the “Salon des entreprises” (Business Fair) before the award ceremony. As the association underlines, why wouldn’t this Challenge be the time to identify “future collaborators” during meetings with students?

Major areas of intervention

“Jeunesse et Entreprises” lets businesses and students compete in the following five categories:

quality, security, environment (quality processes, quality improvement, security policy);
international development (exports, international markets, investments, prospects);
research, innovation and digital (innovative product or service, digital impact in business);
social responsibility (integration and training for youth, disabled persons, senior people, women);
intrapreneurship (new production and design structures: FabLab, startup).