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Glaize by Gina Farran - Business of the Month
Newsletter "Le Pari" n°2 (Dec 2024)

06 December 2024 Business
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After five years at the global investment bank Goldman Sachs, Gina Farran (H.16) ventured into entrepreneurship with a project world apart from financial products: gel nail stickers that give the illusion of a salon manicure.

1/2 Who

Born in Beirut, the entrepreneur spent her childhood and pursued her studies in Lebanon before moving to Dubai at 20 and then being accepted into a master’s program at HEC. When she joined Goldman Sachs after graduation, she had a corporate career in mind. During her years in investment banking in London, Gina didn’t have time to visit beauty parlors… and faced practical cosmetic issues. 

2/2 What

One day in 2020, she woke up “tired of the world of finance.”

 

“I was working a lot but couldn’t see myself becoming a managing director. It didn’t inspire me.”

 

Following this realization, the product development of Glaize lasted three years. Despite raw material shortages and supply chain issues caused by the pandemic and Brexit, the entrepreneur developed a gel formulation requiring over 1,000 iterations and built the entire manufacturing process in-house. The stickers were officially launched last year without the need for massive investment in communication. 

 

With her “cure to the manicure,” Gina Farran promises “the quality of a salon manicure without having to travel or wait for the polish to dry.” A machine learning model automatically calculates the nail size down to the curve and produces made-to-measure stickers. This technology is still being refined and patented.

 

Discover more about Glaize: https://glaize.co/ 

 

FOR OUR ALUMNI

 

’We exist to give you an alternative that's easier, faster and better for your nails and the environment while still giving you the durability and salon quality of a gel manicure. Call it a first world problem but who doesn't love a great mani?’ 

 

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